FAQs: Answers to Common Questions
Why Are My Customer Acquisition Costs Cheaper?
Traditional marketing mediums push you to thousands of people who may neither need nor want your products or services. Internet search engine marketing on the other hand is a "performance based" medium that makes advertisers visible only when people search for their products or services in a particular city, region, or state. Even better, with search engine marketing, you can quantify the results of your advertising whereas using traditional techniques, quantification of results is often a mystery.
How can my site reach people at the exact moment they're looking for products or services?
Your ad only gets displayed to people seeking information related to the keywords associated with your products and services. Your ads will appear on all the major search engines including Google, Yahoo, MSN, SuperPages, Altavista, and AskJeeves. Whether you're looking to attract thousands of new customers or just a few, Domain.com Local Site Promotion can help you find new customers on a neighborhood, city, state, or national level.
How does Pay for Performance work?
The main reason Pay-Per Click (PPC) advertising delivers such incredible ROI (return on investment) is that your investment is well controlled. You decide what you're willing to pay each month on your ad, and Domain.com Local Site Promotion distributes that amount evenly throughout the month to ensure that your ad has a consistent display rate.
What are the highest performing business categories?
Why Are My Customer Acquisition Costs Cheaper?
Traditional marketing mediums push you to thousands of people who may neither need nor want your products or services. Internet search engine marketing on the other hand is a "performance based" medium that makes advertisers visible only when people search for their products or services in a particular city, region, or state. Even better, with search engine marketing, you can quantify the results of your advertising whereas using traditional techniques, quantification of results is often a mystery.
How can my site reach people at the exact moment they're looking for products or services?
Your ad only gets displayed to people seeking information related to the keywords associated with your products and services. Your ads will appear on all the major search engines including Google, Yahoo, MSN, SuperPages, Altavista, and AskJeeves. Whether you're looking to attract thousands of new customers or just a few, Domain.com Local Site Promotion can help you find new customers on a neighborhood, city, state, or national level.
How does Pay for Performance work?
The main reason Pay-Per Click (PPC) advertising delivers such incredible ROI (return on investment) is that your investment is well controlled. You decide what you're willing to pay each month on your ad, and Domain.com Local Site Promotion distributes that amount evenly throughout the month to ensure that your ad has a consistent display rate.
What are the highest performing business categories?
- Auto Sales - New Car Dealerships
- Auto Services - Auto Glass, Rims, Custom Accessories
- Auto Repair and Parts - Mechanics, Transmissions, Mufflers
- Attorneys and Legal Services
- Beauty and Personal Care - Salons, Day Spas, Laser Hair Removal
- Business Services - Business Insurance, Equipment
- Consumer and Small Business Computer Repair Services
- Dentists - Cosmetic Dentists, Teeth Whitening, Braces
- Finance - Mortgage, CPA's
- Furniture - Decor, Furniture Stores
- Health and Fitness - Health Clubs, Vitamins and Nutrition
- Home Improvement - Awnings, Garage Doors, Carpet Cleaning, Maid Services, Flooring, Pools and Spas
- Industrial and Commercial - Janitorial, Telephony, Office Equipment
- Insurance - Auto, Home, Life
- Moving Related Companies - Moving, Storage, Boxes, Auto Transport
- Pets - Pet Supplies, Pet Grooming and Care
- Personal Services - Weddings, Photographers
- Physicians and Surgeons - Lasik Eye Surgeons, Cosmetic Surgery, Chiropractors, Bariatrics, Dermatology
- Real Estate
- Restaurants and Food - Sushi, Steakhouses, Catering
- Shopping and Gifts - Florists, Jewelers, Concert Tickets, Toys, Bicycles
- Sports and Recreation - Golf Courses, Golf Shops, Yoga, Amusement Parks, Ballroom Dancing Skiing
- Travel - Hotels, Charter Boats, Bed and Breakfasts, Large Regional Attractions, Car Rentals
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