Should you buy a .me domain? What is .me and is it right for you 

Finding a domain name that truly captures your brand’s essence can be a real challenge with so many options out there. Traditional domain extensions feel overused and don’t reflect a unique personal brand. To attract your target customers to your website, you must create a distinct and memorable web address that resonates with your brand identity. That’s where the .me domain enters the picture. 

In this guide, we’ll break down what .me premium domains are, their benefits, potential drawbacks, and how to register one. By the end, you’ll have a clear idea of whether a .me domain is the right fit for your brand or personal project. 

What is a .me domain? 

The .me domain is a country code top-level domain (ccTLD) originally assigned to Montenegro in 2007. Because of its attractive and personal appeal, .me domains became a globally recognized premium domain extension by July 2008.  

It has evolved widely and is often used for personal branding and creative purposes. As of today, a lot of personal brands use .me domains globally because of its short, memorable, and distinct personalized features. Currently, the .me registry manages it, treating it like any other generic top-level domain (gTLD) by search engines.   

Benefits of choosing a .me domain 

The .me domain extension gives distinct opportunities for both individuals and businesses to create a strong personal brand. Below are some of the reasons why choosing .me domains can highly benefit your brand:   

Ideal for personal branding   

Freelancers, entrepreneurs, and anyone in the creative industry can use .me domains to promote their personal websites or online portfolios. The .me domains will be your gateway to the online world if you want to showcase your creativity and skills and build a strong online reputation. This domain will help you create a distinct web address that reflects you and your brand’s identity, making it easier for your customers to come and find you. 

Unique  

Its concise and user-friendly nature makes it an ideal option for businesses or personal websites looking to create a strong personalized web address. The .me domain helps you create a web address that instantly resonates between you and your brand online.   

The .me domain extension offers a creative and memorable way to build a personal website. It’s a great option for creative professionals who want to promote their talents and skills online and for bloggers or entrepreneurs who want to connect with their audience.  

Versatile  

Aside from its unique appeal, the .me domains are versatile domain extensions. Whether you want to create a personal brand, come up with a creative website name, or build an online presence for your business, .me gives you plenty of options. This makes them a flexible choice for individuals and businesses.  

If you’re a startup business or looking for a modern edge, a .me domain provides great flexibility. You can use it for many things. For example, to showcase products or run marketing campaigns. 

SEO-friendly  

Search engines like Google treat .me domains the same way they do .com or .org, meaning you won’t be disadvantaged in search rankings. While your domain extension doesn’t directly affect SEO, a relevant and trustworthy domain name can help build credibility, which search engines value.   

Here are some tips and best practices to optimize your .me domain:   

• Use relevant keywords in your web address (also applicable to your business) to improve your search visibility and relevance. Also, remember to avoid keyword stuffing, as it will hurt your overall online performance because it will be perceived as spam.   
• Optimize meta titles, descriptions, and on-page content to align with SEO standards.   
• Build backlinks (third-party hyperlinks that drive traffic from other websites to your domain) and leverage social media signals to improve your domain’s authority and presence.   

Accessible to everyone  

Due to its attractive and personal appeal, the .me domains have become globally available to everyone since 2008. This means that this top-level domain (TLD) is available to everyone online without restrictions. Anyone, no matter where you are in the world, can register to a .me domain.  

Websites hosted on .me domains can be accessed from anywhere in the world which makes it a suitable option for brands and businesses with a global reach. 

Easy to remember 

A short and easy-to-remember extension can easily catch people’s attention. Web users can easily remember your website because of its brief and action-oriented nature, which makes it perfect for effective business web addresses like “join.me” or hire.me.”    

Who can use .me domains? 

You can use .me domains for a wide range of purposes, particularly for personal websites or if you want to build your own personal brand. If you want to make your business more personalized, .me domains is your best choice.   

Here’s a list of businesses that can strategically use .me domains:  

Individual businesses 

The .me domains can be used by bloggers, creatives, authors, and website developers wishing to create a short, memorable, and professional personal branding online. The .me domains offer versatility for different online projects: from personal blog posts and portfolios to freelance platforms. Choosing a .me domain can help you establish a distinct online identity that effectively enhances your professional image. 

Celebrities, influencers, and public figures 

The .me domains can be leveraged as a powerful tool if you’re a celebrity, influencer, or a public figure. .me domain directly connects you to the individual, reinforcing your personal brand and making it easily recognizable. Aside from being memorable, its exclusivity aligns with the image many celebrities cultivate. Choosing .me domains is a strategic move to establish a robust online presence, enhance their connection with your audience, and create a platform for direct engagement. 

Institutions in Montenegro 

The .me domain was originally assigned to Montenegro as its country-specific domain. Many institutions in Montenegro use .me domains to strengthen their national identity, improve visibility on search engines, and build trust online. 

Using a .me domain also creates unique branding opportunities and supports the local economy. It helps organizations establish a strong online presence, connect better with the local market, and contribute to Montenegro’s digital growth. 

How to register a .me domain: A step-by-step guide to domain registration 

Are you planning to secure your .me premium domain names? Here’s a detailed guide to walk you through the process:   

Step 1: Choose your domain registrar  

The first step in securing a .me domain is to select a reputable domain registrar. Look for one that offers: 

• An easy-to-navigate interface 
• Transparent pricing (registration and renewal costs) 
• Extra services like web hosting and security features 

Step 2: Search for your .me domain  

Once you’ve chosen a registrar, use their domain search tool to check if your ideal .me domain is available. If the domain you want is taken, Domain.com’s AI domain generator can help you generate a custom domain for your business.   

If you want to do it manually, here are some tips to help you come up with your .me domain:  

• Make it memorable and brandable. Choose a name that is easy to remember and spell. Ideally, it should speak about your brand or business identity. A complicated domain name can negatively impact your search visibility.   
• Use relevant keywords. Incorporate relevant keywords to improve search engine discoverability. Avoid keyword stuffing and prioritize a direct, clear, and concise .me domain name.   
• Optimize domain length. While shorter domains are generally preferred, make sure to choose a domain that’s clear and descriptive over excessive brevity.   

Step 3: Register and secure your .me domain  

Once you’ve found the perfect .me domain, it’s time to register it. Here’s what you’ll need to do: 

• Provide your information. Enter your correct and recently updated contact details and billing information.   
• Choose a registration period. You may select the duration you want to register the domain (usually 1-10 years). Longer terms often come with discounts. 
• Add privacy protection. Make sure to add domain services such as domain privacy protection and domain expiry protection to secure your personal information from being publicly displayed in the WHOIS database and to prevent losing your domain due to missed renewal deadlines. 

Step 4: Connect your domain to your website  

After registering your domain, connect it to your website or landing page. This process usually involves updating the nameservers at your domain registrar. They should point to your web host. Don’t worry. Most domain registrars offer tutorials or customer support to guide you. 

Potential drawbacks of using .me domains  

While .me domains offer several advantages, it also has its own set of potential drawbacks:   

Primarily for personal use 

Some perceive that .me domains are primarily suitable for personal use, such as blogs or websites. Because of this perception, companies may hesitate to use .me and instead prefer more traditional extensions like .com or .net for a more professional image. 

And since .me was originally Montenegro’s country code, some people mistakenly think it can only be used within the country. 

Less familiar than traditional extensions  

Although it’s a globally recognized premium domain, many businesses and individuals are still unfamiliar with .me domains. Some of the reasons are that it’s a new extension and fewer businesses use it.   

Perceived as expensive 

Because .me domains are categorized as premium domains, businesses and startups perceive this extension to be more expensive than other common extensions. However, prices vary depending on the domain registrar and any promotions they offer. 

Different domain registrars set their own prices, which may change over time. Some .me domains are classified as “premium” because they’re short, highly desirable, or keyword-rich, which makes them more expensive than standard options. However, one way to reduce costs is by registering your .me domain for multiple years upfront, as many registrars offer discounts for longer registration periods.  

Create a personalized web address with a .me domain  

If you’re looking to build a strong online presence, the .me domains offer the perfect blend of personalization, memorability, and global reach. Whether you’re a freelancer showcasing your skills, a business running a marketing campaign, or someone seeking a unique web address, .me domains have you covered. 

Registering your .me domain is quick and easy on platforms like Domain.com, where you’ll find competitive pricing, domain management tools, and essential features like privacy protection and auto-renewal. 

Secure your perfect .me domain today and start building your online brand. 

Frequently asked questions